{"id":83606,"date":"2026-08-25T14:32:20","date_gmt":"2026-08-25T21:32:20","guid":{"rendered":"https:\/\/meridian36.com\/?post_type=insights&#038;p=83606"},"modified":"2026-09-08T11:56:11","modified_gmt":"2026-09-08T18:56:11","slug":"why-we-built-meridian36-in-the-first-place","status":"publish","type":"insights","link":"https:\/\/meridian36.com\/fr\/insights\/why-we-built-meridian36-in-the-first-place\/","title":{"rendered":"Why We Built Meridian36 in the First Place"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone wp-image-83607 no-lazyload\" src=\"https:\/\/meridian36.com\/wp-content\/uploads\/2026\/08\/PHOTO-2026-08-24-13-57-36-300x169.jpg\" alt=\"\" width=\"781\" height=\"440\" srcset=\"https:\/\/meridian36.com\/wp-content\/uploads\/2026\/08\/PHOTO-2026-08-24-13-57-36-300x169.jpg 300w, https:\/\/meridian36.com\/wp-content\/uploads\/2026\/08\/PHOTO-2026-08-24-13-57-36-1024x576.jpg 1024w, https:\/\/meridian36.com\/wp-content\/uploads\/2026\/08\/PHOTO-2026-08-24-13-57-36-768x432.jpg 768w, https:\/\/meridian36.com\/wp-content\/uploads\/2026\/08\/PHOTO-2026-08-24-13-57-36.jpg 1280w\" sizes=\"(max-width: 781px) 100vw, 781px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><em>Sometimes the best businesses don\u2019t begin with a business plan. They begin with a problem you are trying to solve for yourself.<\/em><\/p>\n<p>Meridian36 began with a conversation between my wife, Kay, and me.<\/p>\n<p>We love Southern Spain. The climate, the lifestyle, the food, the people, the pace of life. It is somewhere we could genuinely see ourselves spending more time.<\/p>\n<p>And that naturally led to the idea of owning a home there.<\/p>\n<p>But the more we thought about it, the more I kept coming back to one very simple question:<\/p>\n<p><strong>If we\u2019re only going to use a second home for part of the year, why would we need to own 100% of it?<\/strong><\/p>\n<p>Buying the entire property would mean committing 100% of the capital, paying 100% of the ongoing costs, maintaining it 365 days a year and dealing with everything that comes with owning a home in another country.<\/p>\n<p>All for something we might use for only a few months each year.<\/p>\n<p>There had to be a better way.<\/p>\n<h2>We Weren\u2019t Looking for a Timeshare<\/h2>\n<p>The obvious answer might seem to be timeshare.<\/p>\n<p>That wasn\u2019t what we wanted.<\/p>\n<p>We wanted to <strong>own something real<\/strong>.<\/p>\n<p>We wanted an ownership interest with proper legal documentation, clearly defined rights and responsibilities, professional management and a sensible way to eventually sell our position.<\/p>\n<p>We didn\u2019t want high-pressure sales tactics.<\/p>\n<p>We didn\u2019t want complicated points systems.<\/p>\n<p>We didn\u2019t want to wonder what we actually owned.<\/p>\n<p>And we certainly didn\u2019t want to discover years later that getting out was considerably more difficult than getting in.<\/p>\n<p>So I started looking at fractional ownership and co-ownership models.<\/p>\n<p>The concept made sense.<\/p>\n<p>The structures often didn\u2019t.<\/p>\n<h2>I Started Asking the Questions I Would Ask Before Writing the Cheque<\/h2>\n<p>This is where Meridian36 really began.<\/p>\n<p>I stopped looking at the idea purely as a business opportunity and started looking at it as a purchaser.<\/p>\n<p><strong>What would Kay and I need to see before we were comfortable buying an ownership position ourselves?<\/strong><\/p>\n<p>The questions started piling up.<\/p>\n<p>What exactly do we own?<\/p>\n<p>How is our ownership legally protected?<\/p>\n<p>How is usage allocated?<\/p>\n<p>Who maintains the property?<\/p>\n<p>How are monthly costs calculated?<\/p>\n<p>What happens if something breaks?<\/p>\n<p>Can our family use it?<\/p>\n<p>What happens if another owner doesn\u2019t pay?<\/p>\n<p>What happens when we want to sell?<\/p>\n<p>And perhaps one of the most important questions of all:<\/p>\n<p><strong>What happens to the owners if the company managing everything is no longer there?<\/strong><\/p>\n<p>Those aren\u2019t small details.<\/p>\n<p>They are the difference between an attractive idea and an ownership structure I would actually be prepared to put my own money into.<\/p>\n<h2>Then Meridian36 Started Taking Shape<\/h2>\n<p>As the idea developed, I began working with my co-founder, Katriina Raiskio-Flygare, a lawyer with extensive experience in Spain.<\/p>\n<p>Together, we started working through the legal, financial and operational questions behind the concept.<\/p>\n<p>Not simply:<\/p>\n<p><strong>How do we sell shared ownership?<\/strong><\/p>\n<p>But:<\/p>\n<p><strong>How would we want shared ownership to work if we were the purchasers?<\/strong><\/p>\n<p>That distinction has shaped Meridian36 from the beginning.<\/p>\n<p>We wanted fair value.<\/p>\n<p>We wanted clear agreements.<\/p>\n<p>We wanted transparent ongoing costs.<\/p>\n<p>We wanted professional management without taking control away from owners where it mattered.<\/p>\n<p>We wanted a straightforward path for someone who eventually decides they want to sell.<\/p>\n<p>And we wanted protections built into the structure for circumstances nobody likes talking about, including what happens if Meridian36 itself were ever unable to continue operating.<\/p>\n<p>Because buying a home abroad should create freedom.<\/p>\n<p>It shouldn\u2019t create another collection of things to worry about.<\/p>\n<h2>Why Own More Than You Need?<\/h2>\n<p>That remains one of the simplest ideas behind Meridian36.<\/p>\n<p>If you spend 60 or 90 days each year in Southern Spain, you don\u2019t necessarily need 365 days of property ownership to enjoy the benefits of having a home there.<\/p>\n<p>Your capital doesn\u2019t need to sit inside an empty house for most of the year.<\/p>\n<p>You shouldn\u2019t necessarily have to manage repairs, gardens, pools, utilities, insurance and local contractors from another country.<\/p>\n<p>And you shouldn\u2019t have to choose between renting every time you visit and taking on the entire responsibility of a second home.<\/p>\n<p>There is another possibility.<\/p>\n<p><strong>Own what makes sense. Use what you own. Share the costs. Have it professionally managed.<\/strong><\/p>\n<p>That sounds simple.<\/p>\n<p>Building a structure capable of delivering it properly is considerably more complicated.<\/p>\n<p>That\u2019s what we\u2019ve been working on.<\/p>\n<h2>We\u2019re Building Something We Would Buy Ourselves<\/h2>\n<p>There will always be easier ways to structure a business.<\/p>\n<p>But that isn\u2019t the standard we use at Meridian36.<\/p>\n<p>Whenever we face an important decision, I keep returning to the same question that started all of this:<\/p>\n<p><strong>Would I be comfortable with this if Kay and I were the ones buying?<\/strong><\/p>\n<p>Would I consider the price fair?<\/p>\n<p>Would I understand exactly what I own?<\/p>\n<p>Would I consider the agreement fair?<\/p>\n<p>Would I know what I\u2019m paying every month and why?<\/p>\n<p>Would I know how to sell if our circumstances changed?<\/p>\n<p>Would I feel that someone was looking after the property properly when we weren\u2019t there?<\/p>\n<p>Would I know what protections existed if something went wrong?<\/p>\n<p>If I can\u2019t answer those questions satisfactorily for myself, I don\u2019t believe we should expect someone else to.<\/p>\n<p>Meridian36 is still growing, and we will continue learning, improving and challenging our own assumptions as we build it.<\/p>\n<p>But the principle behind it isn\u2019t going to change.<\/p>\n<p><strong>We didn\u2019t build Meridian36 by asking how little an owner needed to receive.<\/strong><\/p>\n<p><strong>We built it by asking what we would expect if we were the ones buying.<\/strong><\/p>\n<p>And in many ways, we are.<\/p>\n<p>Because this whole journey began with Kay and me imagining what it would be like to have a place of our own in Southern Spain.<\/p>\n<p>We simply found ourselves asking:<\/p>\n<p><strong>Is there a better way to own it?<\/strong><\/p>\n<p>Meridian36 is our answer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Sometimes the best businesses don\u2019t begin with a business plan. They begin with a problem you are trying to solve for yourself. Meridian36 began with a conversation between my wife, Kay, and me. We love Southern Spain. The climate, the lifestyle, the food, the people, the pace of life. It is somewhere we could&hellip;<\/p>\n","protected":false},"author":4,"featured_media":83607,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","categories":[234],"class_list":["post-83606","insights","type-insights","status-publish","has-post-thumbnail","hentry","category-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why We Built Meridian36 in the First Place | Meridian36<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why We Built Meridian36 in the First Place | Meridian36\" \/>\n<meta property=\"og:description\" content=\"&nbsp; Sometimes the best businesses don\u2019t begin with a business plan. They begin with a problem you are trying to solve for yourself. 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